Got something you need to explain?
XPLANATiONs are visual maps designed to deliver fast, consistent understanding, leading to decisions, action, and results.
Communication isn’t message sent, it’s message received.
Attention isn’t what it used to be. People are distracted, busy, preoccupied. Their attention is occupied by a thousand other things besides you. What you say doesn’t matter if people aren’t listening. How do you break through?
Do you recognize any of these problems?
Fog of confusion: Your vision is truly game-changing, but people are just not getting it. It’s taking too long to get things moving to action. You need people to clearly see the big picture, to get everyone aligned and moving in the same direction.
Sales is sluggish: Your sales pipeline is clogged with confusion and doubt. Different people describe the product differently. Customers are confused. You need to get marketing, sales and product on the same page and communicating with one voice.
Funding isn’t flowing: Investors do not understand your competitive advantage or fully appreciate your strategy. It’s a moment of opportunity, time to make big bets, and you need a clear, credible, coherent story that investors can get excited about.
Blah blah blah: Death by PowerPoint. It takes too long to explain what you do. Your brochures are filled with empty platitudes. Your white papers are boring, dense, and difficult to read. You ask for clarity but what you get is long-winded explanations, three-inch binders and endless process maps that go on forever. It takes too long to get to the point. The story is getting lost, the team is bogged down in details. You need to zoom out and clarify the bigger picture.
“Dave can help your team understand and solve your business problems faster than anyone else I know.”
Richard Black, Chief Technology Officer, Bank of England.
“Dave captured our company vision in a visual map and story that resonated with customers and helped us drive cross-functional alignment within the company. The process was super-fun and time-efficient, and the CEO was thrilled with the result.”
Colleen Sheley, SVP Marketing, Alvaria.
“Dave has an exceptional ability to rapidly absorb and depict selling stories in compellingly simple ways.”
Jonathan King, Chief Business Officer, Switch.
“Dave is a thrilling, inspiring and impactful visual thinker. He helped Knowledge Platform develop the capacity to use visual stories to explain complex ideas and processes. He reconstructed the narrative DNA of our team!”
Mahboob Mahmood, Founder and CEO, Knowledge Platform.
This kinds of communication challenges are not the exception, they’re the norm. What’s the value of clarity? A picture is worth a thousand words, and a clear, concise, coherent story is priceless.
Great leaders can tell a great story and paint a clear picture of what’s ahead. When you are clear, people understand, and when they understand, they make better, faster decisions, leading to action and results.
Faster, more consistent understanding leads to faster, more consistent results.
“Dave did an excellent job at communicating the Enterprise Architecture to the Executive Board, which in turn helped to secure funding for a Business Transformation program of over £400 million.”
Stuart Curley, Chief Technology Architect, Royal Mail Group.
“Dave is in his own category, an N of one. He brought our story alive for investors who were new to Varsity. We still use Dave’s work in our new employee onboarding to simplify how we explain our mission, vision and purpose.”
Adam Blumenfeld, CEO, Varsity Brands.
“Dave helped us leverage the power of visual thinking to transform complex ideas into clear, actionable insights. This gave us a powerful new tool for effective decision-making.”
Ana Luísa Lapa Durães, Head of Strategic Design, Eve Air Mobility.
“We grew our professional services business from zero to 200 million in 3 years. The work we did with Dave was deeply integrated and I could not imagine us achieving the same kind of success without it.”
Robb Rasmussen, SVP Marketing, NTT Data.
I’m Dave Gray. For thirty years I have worked with senior leaders to distill complex information into clear, coherent stories and actionable visual maps that show people exactly what they need to know to make decisions and take action.
I use a proven approach that starts with behavior change you want to achieve and reverse-engineers a visual map and story to highlights the issues that matter most to your audience.
Using this method, we can get you from zero to a hand-sketched, testable prototype in four weeks, for a cost of $25k.
In 30 years of doing this work, I have realized that people either get it or they don’t. I don’t want to waste your time or mine convincing you (or your boss) of the value of visual thinking. If you understand the value of this approach, this price should be a no-brainer.
Are you ready to get started?